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Frequently Asked Questions
Our Grow FAQ
What is Grow by Tradedoubler? Grow is a self-service performance marketing solution for small and medium–sized (SME) businesses. Grow enables these businesses to easily connect with Tradedoubler’s partner network of over 180 000 ACTIVE publishers to promote their brand and products, driving incremental sales from day one!
Is Grow suitable for my business? Grow was designed for small and medium-sized businesses who are traditionally low on resources and wanting to drive risk-free, incremental sales via the affiliate channel. By lowering the barriers to entry for these businesses through reduced costs and zero contractual commitment, Grow provides a solution that is accessible for all.
How is Grow different from other Tradedoubler solutions? Grow is designed as a self-managed solution whereas Tradedoubler’s serviced solutions employ the experience of our client services teams. Additionally, Grow has no contracts and just a 5-day notice period to terminate any co-operation whereas Tradedoubler’s serviced products generally carry a 12-month minimum contract term. Grow is cheaper and easier to set up and more focused on generating sales for its advertisers from the start.
How do we track affiliate sales? We provide you with plug-and-play tracking solutions that you can add to your website that will ensure that you track your sales or generate leads correctly. These plugins are available for the most common eCommerce platforms. Simply follow the implementation instructions in your account and your tracking will work just fine – without the need for any coding whatsoever.
What is the cookie duration? The cookie duration is the amount of time that a publisher will be rewarded for a customer’s purchases. The default cookie length for Grow advertisers is 30 days, therefore if a customer comes to your site via an affiliate link and purchases something within 30 days, the affiliate who referred the customer will receive commission for it.
Can I customise the cookie duration? The cookie length for affiliate programs running on the Grow platform is 30 days by default. This is set automatically when you create your commission events.
What do I need to open a Grow account? All that you need to get started is a website and the ability to install an extension or snippet of JavaScript code. As Grow is a pure-play acquisition platform, your website must either sell products or services or aim to generate leads.
How do I set up my Grow account? To initiate your Grow account setup, begin by selecting “Join Us” and navigating through the straightforward four-step registration process. After completing this, proceed to log in to your account and initiate the creation of your initial program to commence operations. The process entails two primary steps. Firstly adjust your general setting by inputting your program’s title, site URL, logo, and setting a default commission rate. Secondly, furnish your program with a brief overview and a comprehensive description detailing your business, operational approach, and the benefits you extend to affiliates. We’ve integrated an automated description writing feature powered by ChatGPT for your convenience with the flexibility to personalize the descriptions as desired. Once your program is configured, simply integrate the required tracking extension into your store and commence affiliate recruitment. This streamlined process ensures you can establish your affiliate program swiftly, potentially within minutes, rather than days!
Can I have access to a demo account before I open an affiliate program? At present, Grow does not provide the provision for a demo account. Instead, we offer a unique introductory experience. Upon registration for any Grow program, you can enjoy a complimentary 30-day period without any subscription fees, commencing from the moment your program is initiated. Upon entering your first billable month, your subscription fee will be automatically calculated on a pro-rata basis after the completion of your free 30-day trial. Furthermore, you will maintain uninterrupted access to your account during your program’s set-up phase. This will grant you the opportunity to acquaint yourself with our platform’s functionalities immediately upon sign-up.
How long does it take to get started? You can set up your account within minutes. Simply install the relevant store tracking extension and place a test order using the provided affiliate link. We will then verify that the set up is complete and working as needed. You will be ready to start generating sales once this has been processed and a successful test order has been recorded.
What support do I get as a Grow customer? All tiers receive knowledge base support and Chatbot Support. -Start: Email response within 48h. -Walk: Email response within 24h; phone support when available. -Run: Priority same-day email response.
How much does Grow cost? Beyond the monthly subscription charges, you’ll incur two additional costs: a publisher commission, which you set yourself, and a Tradedoubler commission, both determined as a percentage of your sales. -Start Plan: GBP 55 per month, coupled with your set publisher commission and a 4% Tradedoubler commission. -Walk Plan: GBP 85 per month, accompanied by your set publisher commission and a 3% Tradedoubler commission. -Run Plan: GBP 175 per month, inclusive of your set publisher commission and a 2.5% Tradedoubler commission. For clarity, let’s consider you have sales of £100 under the Walk plan and you’ve set a 10% publisher commission. This means you’d pay £10. Additionally, the 3% Tradedoubler commission would be £3. Thus, the total additional cost on your sales would be £13. *Note: For CPL program users, the Tradedoubler commission is 30% of whatever the publisher commission amounts to.
Can I offer different commissions on my program? Depending on your margins and how you wish to structure your program, you may offer different affiliates different commissions by using the commission segments feature. Don’t worry if you are unsure as to how much commission you should offer, simply reach out to us via email or online chat and we will be happy to assist you. Naturally, the higher the commission amount, the more attractive your program is, especially when compared to your competitors and the higher the likelihood that your affiliates will promote your program over another. Any increases in commission will be effective immediately whilst any decreases will be subject to a 14 day notice period – this is so that your publishers have time to react to these changes should they wish to.
Would it be possible to schedule a commission? Run clients have the possibility to schedule commission start and end dates, offering unprecedented control over promotional timelines. Such customization empowers Run tier customers to finely tune their marketing initiatives, aligning strategies with precise objectives, seasonal offers, or time-sensitive occasions.
How do I pay my affiliates? Grow takes care of all your billing and invoicing requirements so you don’t have to worry about a thing. Simply enter your card details and we will invoice you monthly for sales generated through the Grow network. We will also pay your publishers for you.
When will my affiliates get paid? Your affiliates will be paid as soon as you confirm the sales that they generated and once you have paid for those sales. We pay your affiliates for you once a week (or each month – depending on their preferences). It is important to note that, like you, your publishers are running their own businesses and therefore any delays in payment will likely have a negative impact on their willingness to work with you and, inevitably, your relationship with them. Paying for your confirmed transactions on time is one of the most important ways to cement your relationships with your affiliates and to ensure continued success in the channel.
How do I cancel my subscription? You can cancel your subscription at any time by submitting a closure request through our platform. Once triggered, our account will be closed within a 5-day period. Please note that all programs must be closed first, and subscription fees will continue until the account is fully closed.
How does the sales cancellation policy work for Grow by Tradedoubler? Under the cancellation policy for Grow by Tradedoubler, customers are allowed to deny transactions before reaching 50 sales within the last 30 days. However, once this threshold is surpassed, a cancellation rate is enforced, with rates of 10% and 20% for the Walk and Run tiers respectively.
Can I switch my existing Tradedoubler affiliate program to Grow? No, existing Tradedoubler clients cannot switch to Grow. Whilst Grow is powered by the same publisher and partner network as Tradedoubler, it is a separate service and therefore programs cannot be moved from one product to the other. Furthermore, Grow is a different product altogether to Tradedoubler Affiliate. Designed for start-ups and small businesses, Grow fulfils a market need – making affiliate marketing smart, simple and accessible for all. Tradedoubler’s managed affiliate services provide programs with more flexibility in terms of commercials and commission but also a minimum contract term. Tradedoubler clients receive hands on account management, more in-depth analytics and reporting and higher levels of support – to name a few.
Is Grow suitable for small agencies? Yes! Grow can support small agencies wishing to open the affiliate channel to their clients. However, it is advised that any agency looking to join our network first speaks to our team to see if it makes sense for you to use Grow or not. If you are an agency thinking of using Grow then please contact us. Tradedoubler’s managed affiliate services provide programs with more flexibility in terms of commercials and commission but also a minimum contract term. Tradedoubler clients receive hands on account management, more in-depth analytics and reporting and higher levels of support – to name a few.
What are the steps for integrating Grow by Tradedoubler? We’ve made it super simple to connect your business to Grow by Tradedoubler. Whether your online store is built on Shopify, WooCommerce, PrestaShop, or you’re using tools like Google Tag Manager or JavaScript, we’re here to help. You’ll find easy-to-follow instructions in the Grow panel. One pro tip: Make sure you have the latest versions of WooCommerce, Shopify and PrestaShop. Updating these apps not only ensures a seamless pairing process but also gives you access to the newest features and enhancements. Embrace the benefits of staying current and enjoy an optimized experience with Grow by Tradedoubler.
What tools can I utilise with Grow by Tradedoubler? Grow by Tradedoubler is designed to provide you with a plethora of tools that can be tailored to meet your unique business needs. These include versatile elements such as ads, banners, text links, voucher codes, and a product feed. Creating a product feed is straightforward. You can do it manually, or for a more streamlined approach, you can utilize the convenient plugins available for WooCommerce, Shopify and PrestaShop. These resources empower you to work effectively with any partner, opening up a world of potential collaborations and opportunities.
The platform is not loading correctly/I'm experiencing interface glitches. What can I do? First, make sure that your web browser is up to date. This often resolves many common issues. Next, try clearing your browser’s cache and cookies. Sometimes, this can help get things running smoothly again. If you’ve tried these steps and are still facing difficulties, switch to a different browser and see if that resolves the issue. Should the problem persist even after trying these solutions, don’t worry – our Grow Support team is here to help. Please get in touch with us at growsupport@tradedoubler.com, as it could be an issue on our end that we need to address.
I’m unable to log into my account. What should I do? Check if the Caps Lock key is enabled. Sometimes, passwords are case-sensitive, so make sure you are entering the correct capitalization. Clear your browser’s cookies and cache. This helps eliminate any saved or cached information that may be interfering with the password reset process. Ensure that your new password meets the requirements. It should be between 7 and 14 characters long, providing a balance between security and usability. If these solutions don’t work, feel free to reach out to our Grow Support team at growsupport@tradedoubler.com for further assistance.
If your account hasn't been verified yet. What could be the reason? If you’re experiencing difficulties with account verification, it could be due to one of the following factors: First, double-check your password. It should meet our requirements, being between 7 and 14 characters long. This ensures a good balance between security and user convenience. Secondly, take a look at your registered email address. If it’s a non-standard format, it may be the reason for your verification issues. An example of a standard format is johndoe@domain.com. If your email address doesn’t follow this format, you may need to re-register using a different, standard email address. If you’ve addressed these factors and are still experiencing issues, please reach out to our Grow Support team at growsupport@tradedoubler.com. We’re here to help.
Why can't I access my account and how can I resolve this? Your account might be inaccessible due to an unpaid invoice that’s past its 10-day payment period. To restore your account access, you’ll need to settle this overdue payment promptly. After your payment is received and the invoice is marked as paid, your account will be reactivated. You’ll then be able to use all the features and functionalities of Grow by Tradedoubler again. If you’ve made the payment and your account remains locked, or if you’re encountering any other issues, please reach out to our Grow support team. We’re here to assist you.
I've forgotten my password. How can I reset it? To reset your password, please visit the following web address: https://grow-platform.tradedoubler.com/login. On the login page, you will find an option to reset your password. Simply follow these steps: Enter your registered email address in the designated field. Check your email inbox for a message from us. Open the email and look for the option to reset your password. Click on the provided link or button to proceed with the password reset process. Set a new password between 7-14 characters. By following these steps, you can easily reset your password and regain access to your account.